Athletics alumni can and do support their university in various ways, contributing to the success and growth of the athletics program and the institution as a whole. Here are some ways athletics alumni can provide support to your institution:

• Financial Contributions: One of the most direct ways alumni can support their university is through financial contributions. Donations and gifts can be designated to the athletics program to fund scholarships, improve facilities, support coaching staff, buy equipment upgrades, and fund other essential needs.
• Endowment Funds: Athletics alumni can establish or contribute to endowment funds specifically designated to support sports programs for the long term. Endowments provide a stable and continuous source of funding for athletics scholarships and other initiatives. Athletics alumni often give to other areas of the institution so this type of effort can be coordinated through the advancement department.
• Mentorship and Career Guidance: Alumni can offer mentorship and career guidance to current student-athletes. Athletics alumni often feel a greater responsibility to the next generation of athletes and student-athletes relate better to (and admire) those who had a similar student experience.
• Networking Opportunities: Athletics alumni often have extensive networks within their respective fields. They can help create internship opportunities, job placements, and career networking events that benefit current student-athletes.
• Recruitment Assistance: Alumni can assist in the recruitment efforts of the athletics program by referring talented student-athletes to their alma mater. Their endorsement can carry weight and attract top prospects to the university.
• Volunteering and Event Support: Alumni can volunteer their time and expertise to assist with athletics events, competitions, and fundraising initiatives. Their involvement can enhance the overall experience for athletes and fans alike.
• Attendance at Games and Events: Regular attendance at athletics events, matches, and competitions can boost team spirit and morale. Alumni support in the stands can create a vibrant and enthusiastic atmosphere, inspiring current student-athletes to perform at their best.
• Advocacy and Publicity: Alumni can serve as ambassadors for the university and its athletics program, promoting its achievements and contributions within their communities and professional circles.
• Participation in Alumni Panels and Forums: Alumni can participate in panels, forums, or speaker series related to sports, academics, or career development. Their participation can enrich the educational experience for current students.
• Supporting Student-Athlete Well-being: Alumni can contribute to initiatives that focus on the well-being and mental health of student-athletes as alumni athletes may understand the student-athlete challenges and provide helpful guidance.
• Legacy Planning and Planned Giving: Building on the strong bonds of a student-athlete generated from the team camaraderie and intense experience, alumni athletes may be more likely to leave a legacy gift such as a bequest, charitable trust, or other planned giving option.
• Promoting Athletics Alumni Events: Sharing information about athletics alumni events, reunions, and initiatives through social media and other channels can help increase participation and engagement.

By actively supporting their university’s athletics program, athletics alumni can play a vital role in ensuring its continued success and contribute to the development of well-rounded student-athletes who go on to make a positive impact on society.

Read more articles in the Athletics Community Transformations Series at AlmaShines or the Impactrics Resources area.